Assistant Athletic Director- Marketing & Fan Experience
Georgia Institute of Technology
Location: Atlanta, Georgia
4 Year Degree
Telecommuting is allowed.
Internal Number: 253863
Provide strategic direction to the marketing and fan experience unit within the department. Serve as a leader in the athletics department in support of its mission, vision and values. Responsible for setting employee goals, assessing employee performance and providing feedback, and making pay recommendations. This position will interact on a regular basis with: Senior athletics staff, unit management and staff, campus partners, and vendors. This position typically will advise and counsel: Athletics staff, unit management and staff, campus partners, and vendors. This position will supervise: Assigned staff.
Responsibilities •Direct the day-to-day operations of the marketing and fan experience unit including performance management of staff and the development and implementation of individual sport marketing plans. •Partner with several other athletics department and non-athletics department units to effectively market Georgia Tech Athletics and communicate with key stakeholders. •Collaborate with external vendors to help facilitate incremental corporate sales while also maintaining the integrity of the Georgia Tech Athletic Association (GTAA) brand. •Oversee game-day sponsor fulfillment including print, game-day promotion, on-court promotions, game-day hospitality, game-day messaging of sponsorships and promotions. •Collaborate with conference network video operations and other GTAA units to develop adherence to GTAA brand, collateral development and copywriting, strategic planning, etc. •Collaborate with other GTAA units to effectively manage ticket inventory, set pricing and utilize marketing resources to reach ticket sales and revenue goals in all areas. •Service as administrator for Spirit Programs and Band. •Perform other duties as assigned
Educational Requirements Bachelor's Degree or an equivalent combination of education and experience
Required Experience Four to six years of job-related experience
SKILLS This job requires skills in communication, collaboration, decision making & problem solving, adaptability, interpersonal awareness, conflict management, service, innovation, building trust, and strategic marketing.
Located in Atlanta, Georgia, the Georgia Institute of Technology is a leading research university committed to improving the human condition through advanced science and technology. There is no doubt that Georgia Tech stands out as a distinctively different kind of university, one that is eagerly encouraging and developing the revolutionary technologies of the 21st century. Equipped with the extremely rich resources of an outstanding student body and faculty; strong partnerships with business, industry, and government; and support from alumni and friends, Georgia Tech is designing a future of global preeminence, leadership, and service.