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University of Oklahoma Athletics Department
Norman, Oklahoma
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Florida Gulf Coast University
Fort Myers, Florida
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Director of Advertising & Digital Engagement
General Notes Additional hours will be required to include early mornings, evenings, weekends, and holidays. This job is not suitable for remote work and is expected to work regular on-site hours. Travel may be required.
Purpose The Director of Advertising & Digital Engagement will be responsible for several important digital marketing initiatives including advertising campaigns, analytics/reporting, mobile messaging, email marketing, website and more.
Responsibilities Oversee the marketing department’s advertising campaigns and promotional material including Digital, Radio, TV, and Print. Create, oversee, and monitor processes and procedures for the implementation of an effective advertising media mix to reach desired targeted audiences. Manage advertising budget. W
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