The Associate Director for Communications and Creative Content will serve as the lead storyteller and media contact for Carolina Volleyball, Softball and one other Olympic Sport. This position will strategically promote these programs, North Carolina Athletics and the University both externally and internally across multiple platforms, including social media and websites. This position will serve as the primary media contact for assigned sports and be responsible for planning and creating digital content (graphics, videos, photos) and written content (game notes, news releases and feature stories) to be sent to news organizations and published on goheels.com and other Carolina websites. It will collaborate daily with others External Relations Units – including Marketing, GoHeels Production