The Associate Athletic Director will oversee and direct a comprehensive external services plan that successfully manages the marketing, messaging, revenue generation and brand management for the department. - Create and implement marketing strategies and promotions that effectively generate awareness of athletic events while driving revenue and attendance. - Oversee a comprehensive campus engagement strategy to include students, faculty, staff, donors, alumni, and community partners. - Activate game day, as well as external promotions that effectively create event and brand awareness. - Schedule marketing cause and theme nights that enhance the fan experience and drive revenue. - Oversee the comprehensive game production of ticketed sports to include game promotion activation and pagea
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