Compensation is commensurate with qualifications and experience and includes participation in the Conference’s employee benefit plan
4 Year Degree
The American Athletic Conference is accepting applications for the position of Director of Digital Programming.
The position reports directly to the Associate Commissioner for Broadcasting and Digital Programming and will work collaboratively with other department administrators.
The candidate will serve as a liaison with ESPN and with member institutions and will support the overall management and facilitation of ESPN+ programming for the Conference. This role will lead the design, development, and maintenance of ongoing metrics, reports, analyses, dashboards, etc. to provide the Conference staff and member institutions useful information, which can provide insight and strategic direction.
Generate ideas and use predictive analytics to support the Basketball and Football Scheduling departments.
Collect, organize, analyze, and distribute weekly, bi-weekly, and quarterly television and digital viewership information for The American, as well as monitor the AAC’s competitors.
Assist with Conference tiebreaker procedures.
Oversee and monitor all scheduling information dates/times/opponents/TV for spring sports.
Collect, share, and communicate scheduling and television information with member institutions, other conferences, and the networks.
Support budget decisions for ESPN+ football games and Conference championships.
Calculate ESPN+ contractual minimums and verify for each school based on formula which factors how many football, basketball, and Olympic sport championships are distributed by ESPN+.
Update summary charts of each institution’s current and future schedules.
Oversee and monitor the ESPN Smartsheet chart of all ESPN+ campus productions to ensure members have submitted all the necessary scheduling, production, and staffing information.
Cultivate, encourage, and coordinate the submission of member productions of exclusive and non-exclusive shoulder programming.
Communicate network confirmations and schedule changes.
Analyze emerging media and entertainment trends worldwide.
Provide analytics expertise to key business partners.
Collect, monitor, and distribute commercial TV formats and start times to the networks, other Conferences, and member institutions.
Collect, manage, and coordinate sponsor assets relative to Conference and member institutions’ telecasts.
Manage and schedule delivery of Conference and institutional messaging (PSAs) to the network TV partners for Conference units and serve as a liaison for member administrators.
Responsibilities include, among other things, collaborating on research for both ongoing and case-by-case studies, planning and/or conducting statistical analysis, developing material for internal and external dissemination, and presenting research findings.
Experience in sports and/or entertainment industry
Basic statistics knowledge
Experience with Python or R
Excellent data visualization skills with tools like Power BI and/or Tableau
Familiarity with TV and digital audience measurement
B.S. in Business, Computer Science, Math, or related quantitative field
1-2 years of analytical experience in the sports media/technology industry
A letter of application, resume, and professional references should be forwarded via email to:
The American Athletic Conference (The American), a member of the NCAA, was reconstituted in 2013. With the conference office in Irving, Texas, The American is comprised of the following institutions: UCF, Cincinnati, East Carolina, Houston, Memphis, Navy (in football only), South Florida, SMU, Temple, Tulane Tulsa and Wichita State (basketball and Olympic sports). Under the leadership of Commissioner Mike Aresco, The American sponsors 22 championships – 10 for men and 12 for women; is a member of the College Football Playoff; has television partnerships with ESPN and CBS Sports; in the spring of 2019, signed a landmark television agreement with ESPN that commenced in 2020-21; and has a marketing partnership with Learfield. For more information, please visit www.TheAmerican.org.