This role is responsible for leading and executing creative/branding, digital, and social media strategy for Oregon Athletics, including the following: guiding their team in designing and executing creative content to drive and enhance revenue through fan engagement, brand awareness, and communications and advertising strategy, supporting initiatives from and collaborating with athletic marketing, the ticket office, and the Duck Athletic Fund; oversight of all design and initiatives on GoDucks.com; building brand awareness and positive messaging to prospective student-athletes; development and implementation of a strategic social calendar; supervising the director of multimedia integration and a part-time graphic design position; tracking and evaluating social media analytics to form strat