Reporting to the University Arenas Assistant Director for Ticketing, Sales, and Brand Advancement, and working very closely with the Brand Advancement Manager, the Sales and Service Manager is responsible for strategically developing, implementing and executing sales strategies specifically geared to generate increased attendance and new ticket sales revenue through group ticket sales, new season ticket sales, corporate group sales, and partial-season plans primarily for RIT Men's and Women's hockey games. This position will focus on soliciting new sales accounts, while entertaining and maintaining relationships with existing accounts.
The Manager is also responsible for the generation of revenue by way of soliciting corporate partnerships for sponsorship sales and suite sales. This person will develop and maintain new and existing corporate relationships and service each client with matters such as contract negotiating, trade valuation, and fulfillment of sponsorship elements such as signage installations, ticket distribution, and coordination of in-game mentions, tv and video spots, and promotional nights.
BRAND ADVANCEMENT MANAGER: 4539BR
Reporting to the University Arenas Assistant Director for Ticketing, Sales, and Brand Advancement, and working very closely with the Sales and Service Manager, the Brand Advancement Manager provides the vision and leadership in the areas of brand advancement, marketing, creative content, fan engagement, and in-game entertainment programming. They will be responsible for strategically creating, developing, and implementing marketing campaigns for both on-campus and off-campus audiences through advertising and promotional initiatives to increase awareness and attendance, engage students, and enhance customer experience. The successful person will oversee and drive the creative needs, including advertising collateral, venue signage, and in-game content for University Arenas and its partners. They will also, in coordination with RIT Hockey and RIT Athletics, solidify and advance the brand of the RIT Men's and Women's Hockey programs.
The Manager is also tasked with game management, and in-game entertainment and promotions. While partnering with various levels of personnel within the areas of Athletics, Campus Life, Production services, and Venue Operations, they develop, create, and coordinate all fan experience and game operations to include writing game timelines, protocols, scripts, and public announcements; while also managing and staffing in-game music and promotional activities.
How To Apply
In order to be considered for this position, you must apply for it at: http://careers.rit.edu/staff. Click the link for search openings and in the keyword search field, enter the title of the position or the BR number.
Internal Number: 4538BR; 4539BR
About RIT - University Arenas
Founded in 1829, Rochester Institute of Technology is a diverse and collaborative community of engaged, socially conscious, and intellectually curious minds. Through creativity and innovation, and an intentional blending of technology, the arts and design, we provide exceptional individuals with a wide range of academic opportunities, including a leading research program and an internationally recognized education for deaf and hard-of-hearing students. Beyond our main campus in Rochester, New York, RIT has international campuses in China, Croatia, Dubai, and Kosovo. And with more than 19,000 students and more than 125,000 graduates from all 50 states and over 100 nations, RIT is driving progress in industries and communities around the world.
The University Arenas department encompasses the management and operation of the 112,000-sqft Gene Polisseni Center, the 160,000-sqft Gordon Field House & Activities Center, and the 100,000-sqft Frank Ritter Ice Arena. The venues host 300+ events annually with close to 300,000 in event attendance; while the Box Office processes and distributes over 80,000 tickets for events across campus and within UA venues.