#BraveNation Mobile App (SuperFan U) Knowledge of SuperFan U applications is a plus, but not required -Upload athletic and campus events -Manage the prize store oDetermine prizes for the prize store oKeep inventory oUpdate budget oHost the #BraveNation Bonanza Prize Store a minimum of 2 times per semester -Have a comprehensive understanding of the capabilities of the app -Manage student request and complaints to better align the app’s capabilities with the changing needs of the student population -Integrate marketing promotions of athletic and campus events with the app -Oversee Fan Challenge Money and fan challenge events -Collaborate with the Office of Student Involvement and Leadership -Engage with new students and family members at new and transfer student orientations, in addition to Open Houses to recruit new members of #BraveNation -Manage and run @UNCPBraveNation Twitter account -Set up #BraveNation marketing material at events and around campus -Have strong interpersonal skills that allow for a connection with students, parents, fans, sponsors, and community members
Social Media: -Manage all UNCP Athletics social media channels oTwitter, Instagram, Facebook, Snapchat oCreate monthly social media calendar oGenerate daily content that follows department’s social media strategy -Stay up to date with current topics, trends, and nomenclature that high school and college age students are using -Develop monthly social media marketing schedules -Effectively communicate with the marketing and external operations department to ensure that all team members understand the plan
ADDITIONAL DUTIES & RESPONSIBILITIES: -Upload home athletic events to the university master calendar -Possesses the self-motivation to develop creative think sessions to implement successful marketing initiatives, social media videos, in-game script features, and internal and external partnerships -Develop successful collaborative relationships with internal athletic department colleagues -Develop a network of key partnerships within the university and amongst external partners -Generate ideas for social media video engagement -Develop potential new sponsorship ideas -Link the strategic plan and vision of athletic department to fan engagement, marketing, and promotions -Possesses a high level of creativity and problem solving skills -Be willing to serve as BraveHawk (mascot) for marketing and social media purposes -Coordinate and manage team championship welcome back parties -Assist in development of marketing and promotions schedule for all UNCP varsity athletic teams
About UNCP Athletics
The University of North Carolina at Pembroke (UNCP), also known as UNC Pembroke, is a public, co-educational, historically American Indian liberal arts university in the town of Pembroke in Robeson County, North Carolina, United States. UNC Pembroke is a master's level degree-granting university and one of 17 schools that constitute the University of North Carolina system.