| Job Type: Full Time – Salaried
Summary: The Communications Coordinator works to develop and implement communication strategies with Beat the Streets’ key constituencies (student-athletes, parents, coaches, alumni, community supporters, funders, prospective funders, and board members). The Coordinator’s primary responsibilities are in marketing and communications in an effort to promote positive public image among BTS’ various audiences. This position will also collaborate with others in the organization to achieve brand consistency, coordination of messages, and the highest standards for external communication.
Responsibilities:
•Develops and implements an annual communication plan.
•Identifies main audiences and determines the best way to communicate publicity information to them.
•Creates engaging content for social media platforms: Facebook, Twitter, Instagram, LinkedIn, and YouTube.
•Updates and maintains the company’s SportsEngine-based website.
•Writes and posts interesting articles covering topics including but not limited to tournaments, programs, student-athletes, and coaches.
•Writes and distributes interesting and effective press releases.
•Establishes and maintains effective working relationships with media representatives.
•Composes and sends mass email communications including but not limited to the quarterly e-newsletter, monthly updates and other communications through Constant Contact.
•Collaborates with staff on the creation of marketing and solicitation materials.
•Maintains the Media Kit on the office server.
•The company reserves the right to add or change duties at any time. | 
