Performs administrative duties in the management and coordination of a large specialized project and program. Performs varied and complex administrative duties requiring independent judgment and the application of established policies and procedures. May provide supervision and direction to clerical, paraprofessional or professional staff members.
The Director of Digital and Social Media will work as a member of the Texas Tech Athletic Department External Operations unit, and be under the direct supervision of the Associate Athletics Director for Communications and Marketing.
This individual will serve as the athletic department digital and social media expert with direct oversight and daily management of all our social media.
Additional responsibilities include:
developing and implementing a comprehensive digital and social media strategy with a key focus on elevating fan engagement, growing our social media communities and enhancing the Texas Tech Athletics brand
overseeing digital and social media content development, advertising placement and analytics reporting with various external partners
working closely on our email marketing campaigns including the production and optimization of email content, audience segmentation and targeting, copy writing and QA to ensure complete execution and cross-platform deliverability managing our external/social communication calendar across several units
assisting with fan development and revenue generation initiatives for all sports
assisting with various other duties as assigned by the Associate Athletics Director for Communications and Marketing
Comply with all NCAA, Big 12 and Texas Tech University rules, regulations and policies.
Bachelor's degree in the area of specialization or closely related field. Four years of related administrative and technical experience. Additional job related education may be substituted for the required experience on a year-for-year basis.
A minimum of three (3) years of sports marketing experience, preferably at the NCAA division I or professional sports level.
Apply online at http://www.workattexastech.com; enter via STAFF portal and search for req# ID 11238
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Required documents: Cover Letter and Resume
If you should need assistance with the application process, please contact Texas Tech University, Human Resources, Talent Acquisition office at firstname.lastname@example.org or 806.742.3851.
As an EEO/AA employer, the Texas Tech University System and its components will not discriminate in our employment practices based on an applicant’s race, ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information or status as a protected veteran.
Texas Tech University offers a great benefits/retirement package!
Texas Tech University prides itself on being a major comprehensive research university and academically, most diverse. Founded in 1923, Texas Tech University is a major doctoral research institution offering 150 undergraduate degree programs thru 11 academic colleges, 101 masters, and 56 doctoral degrees. Programs are also available through the Texas Tech University Health Sciences Center, which s...hares the main campus and Angelo State University. Texas Tech University enrollment totaled 30,399. Texas Tech University is located in Lubbock, Texas on the High Plains of West Texas. Approximately 233,740 people live in the metropolitan area. The 1,839-acre campus is one of the nation’s largest. Texas Tech operates an agricultural research farm of 16,000 acres in the Texas Panhandle, a 411-acre educational facility in Junction, a 980-acre Lubbock County Field Laboratory, a 90-acre natural science and archeological field laboratory in Val Verde County and Reese Center, a multi-facility research and industrial campus located in Lubbock, Texas. Regional Health Sciences Centers are located in Amarillo, El Paso, and Odessa. The university is committed to enhancing the cultural and economic development of the state, nation, and world.